T.D.C: Styling Baya's Winter 2026 Collection

Today I’m sharing my latest styling for Baya and the Winter 2026 collection launch. Shot at the end of last year, planning began with a meeting to discuss the new product range and art direction. Seeing and touching the samples is a vital part of the process for me, and I was immediately drawn to the richly sculpted rugs and warm tones of the collection. Comprising a palette of toffee, walnut and espresso, with accents of cherry, olive, blue and burgundy, these gorgeous hues provided the starting point for set designs, paint colours and the selection of furniture, lighting, art and accessories that helped bring the collection to life.

Baya’s Winter 2026 collection is defined by texture with materials selected for their warmth, depth and sensory appeal. Rugs are crafted almost exclusively from 100% New Zealand wool, chosen for its quality, softness and natural durability. Additionally, this season marks a considered shift towards Responsibly Sourced Wool (RWS), with all new designs carrying this certification.

A focus on surface and structure further enhances this tactile quality, with rugs featuring alternating high-low brickwork motifs and offset linear patterns. Their sculptural presence, depth and dimension make them especially enjoyable to style across living and bedroom settings, shaping not only how the spaces look, but how they feel.

The new season cushions continue the sensory story, offering endless layering options, with soft chenille, plush velvets patchworked with corduroy, classic linen and cotton dobby weaves. Discover the Winter 2026 collection here.