Over on the Fantastic Frank blog today I spotted an interview with one of their newest stylists, Ida Lauga. Constantly inspired by the creatives they work with, I was keen to read it (with the help of google translate). Previously living and working in Paris, Ida recently moved to Stockholm, and looking through her work, I recognise the gorgeous homes, having admired them on Fantastic Frank.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgOY_S1ECha66RD7ni0AECBlVUnsell1ZQFCxuPvcYCYgWdTqV08jdVOH1C2f6HSlguptFTmUkx816bLGXxw3h0ZdCVlHYgD45LxhhkYGg7lX4LUQNo3BlP_4t8wuxVV7cK75s2mD7bd9g/s2048/Ida+Lauga.01_1.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh57T9MnG03E-gXmkQ4ugfj2DRFHwQdx7xF5DSwh_JcBZ-Byf21yM1reDR-vFMNijmQcEk7HtGDtf7ycnwn0MH1xVvmJtcV3eu_Lzy8Aaksrvk6t7Iv2g-q6M6ui3cdaO9QskoOav-vGcQ/s2048/Ida+Lauga.01.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjcmJejMdWF1di0yE3f-SJ820wP5EVep5a6FpPSoB4krD4LEV__VZIl6zFYfstgmw1HHGAVzKCBwVeG9qabNnbvt7HxKx5xJaD69mKhLJkNBJi26Kf4WS1Sa-sl7slwp5kDGXOlMtKigjg/s2048/Ida+Lauga.03.jpg)
Photography by Emily Laye
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjdufSU0RgjoxxX5RgeAn5kiM3i83YT4OcqAY6U5AkVdL_wj2MlYBVT2tKFwEhD504UojWrnt4_bJaq3clmzzRET0ufIVIvVBBGh0Foe_C9T8OrXMDbITThLMcKWul3tImDHOkFDGM83Jk/s2048/tumblr_nqa7qb63pQ1u8h9oro3_1280.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgFpbbn3BFrmsSQwRxe-7ZtzLr05IsipemXNM3OgWaVr6BYD44sh1Ji4D6seJY0aRFhY9Cdhp4RIPTGHj-4WO4AlJZQ8jChsi8wrY13JB_DCQo2Ugckw4Ri8Gqy1deiGPqAeWv_lOGiJXo/s2048/Ida+Lauga.04.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaMkcGr58wqcHllS9JxRE1_Jztw9EYYjxLKNz4hKhQGCbv5uOPRThSVmNBZ-MMu439RndpNqHffXbL1g1syI2X9nz4S56qjP7QnNd7-083-TB0_B3NFajA3-Ge-XcX3e7SviueA6y-fDk/s2048/tumblr_nqa7qb63pQ1u8h9oro6_1280.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhBcNjEpFsteh-O9EK__PNaXohoLrn7icCNI9YYgVPUVqsTRy9ePP7ibp0kPfVRI95UbRIwdsn0Pt1iGu78G8bJbN24B_CGcm4ol-KE0vsTBTxLQyz8yHutoLGLytWomANF8mFpRvbqM-A/s2048/tumblr_nqa7qb63pQ1u8h9oro4_1280.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixG-gdxa66Rx12cnYOHyrohR4EBrysy6pbG_hurIdROVxOkrPVUOR_4oFDRuwKCK7fZaV2FvOLfSs-frsE3j035mW_8nqL8gU4yDOODM-k7nZN84_Yan1ziKvnuSPsXEmMzsD_Ir0Xjl4/s2048/tumblr_nqa7qb63pQ1u8h9oro1_1280.jpg)
Photography by Jocke Johansson
When asked about trends, Ida says it is not something she thinks about when styling. I think this approach is a positive one, and after experiencing a lot of 'noise' on the web today, and from my boys this afternoon, I'm finding her beautifully understated aesthetic really calming.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhACCN4VUBQsbhiXwtR7jmZL7yxejrkEs-VKkVfrQda6OfLOgIfQ8Kd1pKEqyOwa8jnHobyXioYk0IgoBIw-wpFJZCeP8Zp6bmpyCC61jwGGoe4uXyDQjbf5FHo1nSDBNHPNCjzxGIncdo/s2048/tumblr_nnmlxdbNiA1u8h9oro3_1280.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifjo5YRgYpxnXENl3Z7lBOyEyTYPkePtNCXokXuGh_50WhLfuWeoBPoxk099xrF_SwQXfJtFHl6aBBKxDJsaZwoW604ZNrcaEGr-zIOr0tWjeSvZpuSG07tIAgV-rUO_glfTm-6rD8hyo/s2048/tumblr_nnmlxdbNiA1u8h9oro2_1280.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEglRHxnwjH25qcFmRGMjGABfapGWkD6iqvQ5suyllRs4MLi2kbCZj3Sl8po9uZiveCO4fmb_KVRuOicjGH4GWAj5ZPqWuBV-6dT4yIP76mEo5oUwA1ECy1mtJuIVh6tmk2X_iv18chFolo/s2048/tumblr_nnmlxdbNiA1u8h9oro1_1280.jpg)
All images via Ida Lauga for Fantastic Frank
Such a beautiful set of images, with an amazing aesthetic behind it all: minimalism! :) xx
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