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H&M Home | Spring 2020 News


H&M Home have started to showcase their Spring 2020 collection with eye-catching new campaign imagery. Embracing earthy tones across a palette of brown, off-white and beige, the living room below is one of my favourite settings. With a focus on rounded shapes and natural elements, the new collection includes wood, stone and linen pieces, with plenty of textural layering. I love how the curves have been offset against the clean lines of the shelves. Styled with simplicity and warmth, they provide a striking backdrop for the fresh and inviting space. 

Art Direction by Therese Sennerholt / Styling by Sundling Kickén / Photography by Rich Stapleton

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