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THE DESIGN CHASER

MENU at The Audo

6.11.2019

Globally renowned Scandinavian design brand MENU has relocated its headquarters and creative showroom to The Audo. Unveiled to the public at Copenhagen's 3daysofdesign, The Audo is a new, hybrid space shaped by connectivity and creativity. Through design, it masterfully unites co-working and event facilities, a cafĂ©, restaurant and concept store, as well as an exclusive hotel residence. 


Abbreviated from the Latin Ab Uno Disce Omnes, meaning 'From one, learn all', The Audo reflects MENU’s founding philosophy of collaborative spirit. With seamless transitions from one area to another, the spaces are designed to be both inspiring and pleasurable. With MENU’s portfolio of furniture, lighting and accessories presented and experienced in new and authentic ways, The Audo redefines how we use design, space and, ultimately, how we connect to one another. 

"The new space is a hub for powerful ideas, beautiful design and inspiration. Through openness, knowledge-sharing and collaboration, MENU takes a new approach to running a design business. Our move to The Audo highlights the multidisciplinary, unifying nature of design, while serving as a showcase and testing ground for our new concept." —MENU Chief Design & Brand Officer Joachim Kornbek Hansen.


The incredible spaces feature MENU Tearoom Club Chairs by Nick Ross, upholstered in a range of bold and patterned fabrics. The MENU marble Plinths designed by Norm Architects are also a standout. Crafted by hand in Portugal, the Calacatta Viola, an off-white marble with striking purple veining is just stunning. Beautiful bespoke artworks by artist Benjamin Ewing, ceramics by Sofia Tufvasson and Bente Hansen and wooden sculptures by Nicholas Shurey also feature throughout.  


Headed by former MENU CEO and founder, Bjarne Hansen, and conceived in partnership with long-time collaborators Norm Architects, The Audo is a testimony to the future of design. Creating a renewed sense of belonging shaped by the spirit of collaboration, the new 2500m2 space occupies a building in Copenhagen’s Nordhavn district that dates back to 1918, originally built to house the headquarters of the Russian Trading Co. Ltd. The Neo-Baroque residence features an inspiring mix of original features and thoughtful new accompaniments from an eclectic mix of premium brands—not least MENU’s comprehensive range of furniture, lighting and accessories, which are put to their truest test, together with a curated selection of products from premium global brands.

"Blurring the lines between home and work, and uniting design, business and community in one innovative, physical space under constant renewal, The Audo is an experiential, sensorial residence where products from the world’s premium design brands will engage in dialogue" — MENU CEO Danny Feltmann Espersen.

Nathan Williams from the leading lifestyle publication Kinfolk leads The Audo’s creative direction, bringing global perspective to the space.


Located on the top floor, the Audo Residence comprises ten uniquely configured loft-style retreats. Serene and elegant with calming colour palettes, this would be a dream place to stay! 


MENU at The Audo is located at Aarhusgade 130, 2150 Nordhavn. 

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